By now, those of you who've been following along at home would know that the Seeking Nirvana crew – comprised of Mike Henitiuk, Joe Schuster, Matt Margetts, Riley Leboe and Mason Mashon – are sure to impress with their left-of-centre cinematography and story telling, and this latest episode does not disappoint.   These are some of the finest mountains, that you could ever lay your eyes on. Loa...

Back for a second season, Seeking Nirvana tells the story of a group of skiers who came together in search of Nirvana.   Episode two takes us on an unusual journey on snow and sea, aboard sailing vessel Vienna, 36 feet in length, a beam 11.5 ft wide, mast 52 ft tall. This journey takes place mere miles from the harbor of Vancouver, where Vienna was built in 1982. Comfortably sleeping 5, the v...

Coen just sent us this season edit from his 15/16 winter spent up at Jackson Hole, Wyoming. After a few views, we can't decide which is better: the snow, the skiing or the tunes? Either way, this kid rips and this vid serves up four minutes of viewing pleasure you won't regret.    Head over to our FIND A STORE  page for your nearest stockist in North America and Europe. 

Freeriders are travelers, always seeking for more. More options, more adventure, more freedom, more truth. In April 2016, snowboarder Aline Bock and freeskier Lena Stoffel followed another call of wanderlust to explore the unique culture and wonder of Japan, a fascinating enigma hurtling towards the future while still staying rooted in the past. In Japan the sun rises every day again, always a...

You’ll often hear skiers and snowboarders complaining about their boots – pain, discomfort, cramps, the list goes on. Leading Aussie boot fitter Andy Burford from The Bootfitter says “having cold, painful feet is the number one problem complained of in boot fitting shops around the world. I see it all the time in my shop, people present with all sorts of problems but I always start by asking t...

ALINE BOCK – WELCOME INTERVIEW Aline Bock's introduction to the world of snowboarding began, like most, in the pipe and park before switching focus to more natural terrain and spending three years sending lines on some of the worlds gnarliest peaks on the Freeride World Tour circuit. But these days, the 34-year-old German is much more likely to be spotted in some far-slung destination bagging ...

The 2016/17 is upon us, so we thought we'd put together a little clip of our riders to get you amped. Head over to our FIND A STORE page for your nearest stockist in North America and Europe.  

For most sane people, risk is an element we prefer to minimise. Skiers know all too well that risk exists in the mountains, but generally we prefer to minimise our exposure to it. Matt de Waard, mountain lover, skier, fire fighter and Senior Consultant at Risk Response and Rescue is clearly no ordinary sane person as he not only thrives on risk, he’s built a career around it. “Risk Response...

After a trip to Norway last year, this winter’s adventure for Aline Bock and Lena Stoffel meant turning WAY NORTH into WAY EAST and looking to more distant horizons for another exciting project for the two friends.   The small team - consisting of Aline; 2010 Freeride World Tour Champion, Lena; professional freeskier, filmmaker Mathias Koegel, and local guide and photographer Aaron Jamie...